UXIM 2013

UX Immersion 2013

8 featured talks from the conference

Broaden your mobile UX knowledge with practical techniques and proven processes.

Designers have a huge challenge in front of them: Address the users’ growing demand and expectations of exceptional user experience regardless of which mobile device they use. UXIM OnDemand confronts this challenge.

Headshot of Karen McGrane
Karen McGrane

Content in a Zombie Apocalypse

You’ll learn to…

  • Accommodate a growing number of mobile-only audiences—and how data shows how they behave
  • Fight the "every mobile user is like me" assumption that plagues mobile design
  • Make content accessible, navigable, and publish-able across multiple devices
  • Create a mobile content strategy that works for the people in your organization—and your users, too
Topics:
Headshot of Cyd Harrell
Cyd Harrell

Using Metaphors to Create Better Personas

You’ll learn to…

  • Metaphors and playful linguistic techniques you can use to better interpret data faster
  • What differentiates trivial information from substantive persona research data
  • How to write personas with brevity so they become memorable to your team
  • Versatile techniques that can replace weeks of tedious data analysis and cataloging
Topics:
Headshot of Chris Risdon
Chris Risdon

Using Experience Maps to Unite Teams

You’ll learn to…

  • Visually capture what a holistic experience looks like for your product or service
  • Highlight the good, bad, and ugly of a user’s journey with your organization
  • Demystify data visualization so you can fold it into your work
  • Envision and communicate a more seamless experience for your customers
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