Jeff Gothelf

Jeff Gothelf is a man of many skills. By day, he makes magic happen between recruiters and job seekers at, where he’s their Director of User Experience. By night (and weekend!), he talks and blogs publicly about the Lean UX movement—that is, when he’s not writing the forthcoming, Lean UX: Getting Out of the Deliverables Business (O’Reilly 2012).

We were part of the standing-room only crowd when Jeff gave an earlier version of this talk at the 2011 IA Summit in Denver. We knew we had to have it as part of our program.

Jeff has built his renowned career designing elegant, efficient, and sophisticated products that are used by millions of people across companies such as AOL, Webtrends, and Fidelity. Follow his genius on Twitter.

Headshot of Jeff Gothelf
Jeff Gothelf

Axe Requirements-driven Product Design

You’ll learn to…

  • The time/money/risk realities of typical requirements definition processes
  • How to recognize assumptions, then find the right solutions faster
  • Methods for translating your backlog of features to testable hypotheses
  • Ways to make cross-functional collaboration a part of your process
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