Design

Headshot of Andy Fitzgerald
Andy Fitzgerald

Language Arts for the Lizard Brain

You’ll learn…

  • Understand the brain’s two modes of interrogating the world around us
  • Discover the role of context in the meaning we assign to words
  • Grasp the salient thresholds at which the message we’re trying to convey “clicks” … or crumbles
  • Learn the ways you can leverage this knowledge to make better design decisions in the work you do
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Headshot of Melissa Perri
Melissa Perri

Designing To Learn: Testing Your Minimum Viable Product

You’ll learn…

  • Approach your MVP as an Experiment to test your product hypothesis and learn more about your customers
  • Design the most effective product experimentations and MVPs
  • Gain support within your organization for using MVPs as a testing method
  • Incorporate MVPs into your overall product strategy
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Headshot of Dan Brown
Dan Brown

Collaborative Design Discovery: Four Essential Techniques

You’ll learn…

  • Recognize when someone’s mindset is preventing them from doing their best work
  • Put creative mindsets to use to get the most exciting design alternatives out of your team
  • How the right mindset can help you see the design problem more clearly
  • Adopt behaviors that help you and your team to reach a shared understanding of the design problem, context, and direction
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Headshot of Maria Giudice
Maria Giudice

Rise of the DEO: Leadership by Design

In Rise of the DEO, Maria Giudice and her coauthor explore the intersection of creativity and business smarts. They look at how and why this unlikely coupling produces leaders capable of solving our increasingly complex business problems.

At Warm Gun, Maria will lead a conversation that focuses on techniques, tactics, and intuitions that create stronger leaders. She’ll untangle the characteristics and qualities that distinguish great creative leaders. She’ll introduce you to today’s role models and rule breakers. Join us to uncover your own skills to build, revive, or reinvent the next generation of great companies.
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Headshot of PJ McCormick
PJ McCormick

Fostering Effective Collaboration in a Global Environment

PJ’s team recently transitioned from reactive, agency-like project work to a proactive, self-driven roadmap. They had to figure out a way to collaborate efficiently across 5 different disciplines—and a bunch of time zones—to make awesome products for their customers. And, they had to convince everyone else at Amazon to get with the program.

Find out from PJ how talking and listening can be the key to creating meaningful change. He’ll share everything his team learned about winning allies, building responsive systems and processes, and meeting the needs of a user base that spans the globe.

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Headshot of Jared Spool
Jared Spool

How Do We Design Designers?

You’ll learn…

  • Why design students coming out of school don't know about responsive design or creating mobile apps
  • What's causing our self-taught hackers and C.S. grads having a tough time keeping up with the pace of technology innovation
  • Why our tendency to focus on skills alone isn’t sustainable
  • How we can start investing in the ways we create designers and fuel their growth
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Headshot of Jared Spool
Jared Spool

It’s a Great Time To Be a UX Designer

There’s never been a better time to be a designer. After years of wishing we’d have the recognition and appreciation for the value we bring, we’re now highly sought after for our talents and skills. A growing number of organizations have seen success through great design, from Apple to Cirque de Soleil to the White House. Others now want to get the same results. The demand for great designers has never been better.

Yet, as the proverb says, "Be careful for what you wish for, lest it become true." Now that everyone expects us to deliver great things, are we ready? While we’re presented with more opportunities than ever, we also have increased challenges.

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