Experience Mapping

Headshot of Jim Kalbach
Jim Kalbach

Building Consensus by Mapping Experiences

You’ll learn…

  • Get practical advice on how mapping experiences can lead to strategic conversations in your organization
  • Learn specific techniques that you can use to facilitate design conversations with business leaders
  • Gain advice on how to leverage your design skills to influence business strategy and change organizations
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Headshot of Chris Risdon
Chris Risdon

Orchestrating Customer Touchpoints

You’ll learn…

  • Learn how to design experiences that take place over time and across platforms
  • Reimagine the customer journey holistically—not just as a single touchpoint
  • Synthesize best practices and methodologies from different disciplines
  • Use human experience mapping to create cross-functional collaboration within your organization.
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Headshot of Marc  Stickdorn
Marc Stickdorn

Service Design: Basic Tools and Insights

You’ll learn…

  • Journey mapping: effective tools to visualize experiences and ecosystems
  • Customer experience across channels: a deeper understanding of the importance of seamless experiences across channels and silos
  • Service ecosystems: how products and services are connected and how interactions within an organization can affect each other
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