Designing To Learn: Testing Your Minimum Viable Product
In the race to get products to market, many product managers misunderstand the purpose of the Minimum Viable Product (MVP). Companies focus on having the best design and user experience, but often miss the most important step in product development—learning about their customers.
MVPs are not prototypes. They are a golden opportunity to test your product hypothesis and learn about your customers. Melissa will share tips on how to design the most effective product experimentations and MVPs that will lead you to a better end product.