- Look at web design today
- Examine layouts in print versus online
- Learn about emerging web technologies that can make your layouts fresh and creative
- Decide the best way to implement a new layout
We’re in a rut. Web design solves problem by mirroring what’s always been done. This means reusing the same layouts again and again. And again. But it doesn’t have to be this way! Jen Simmons rallies web professionals to take a fresh approach. She challenges us to solve problems in ways not considered possible on the web. She starts by showing us what’s wrong and ends on a high note: hope.
Look at web design today
- Review several examples of websites from today and see how similar their layouts are
- See how websites started with no layout and progressed to the responsive web designs of today
Examine layouts in print versus online
- See how Vogue.com measures up to the magazine
- Understand the importance of translate vs transfer
Learn about emerging web technologies that can make your layouts fresh and creative
- Look at examples of CSS specifications and how they are coded
- Review timelines for when these CSS specifications will be released
Decide the best way to implement a new layout
- Experiment, make a prototype, and test it
- Use “progressive enhancement” to incorporate new CSS specifications without worrying about browser incompatibility
Attend this seminar if you want to:
- Find inspiration beyond what already exists
- Use the ideas you had but didn’t think you could use on the web
- Shake up your layouts with tools available today
- Create something beautiful and fresh
Jen will take a walk through where we’ve been, where we might be going, and how we can design better by thinking bigger. This talk features practical examples of what's newly possible, along with access to a code repo to play with later.
Join Jen to get excited about the incredible power of the web and what we’re collectively inventing.
Jen Simmons is a designer who builds stuff, too. She’s best-known as the host of The Web Ahead, a podcast about changing technologies and the future of the web.
Creating websites since 1996, Jen currently designs innovative sites and products using the latest web technologies, pushing the envelope of what’s possible. She’s also an independent consultant and trainer, helping teams transition to a responsive design process and envision implementations of the HTML5 APIs. Her clients have included Google, Apress, CERN, the Annenberg Foundation, Mt. Holyoke College, MIT Press, Zinch, and The New York Stock Exchange. In 2010, Jen designed and created Bartik, the new default theme that ships with Drupal 7. She was also the co-host of The Daily Edition podcast with Dan Benjamin.
Besides designing for the web, Jen has 20 years experience designing for live performance and for print. In 2006, she created seven-channel digital projections for an opera about Nikola Tesla for the BAM Next Wave Festival. She directed several short films that toured film festivals around the globe, including screening with RESFEST and on MTV Television. She taught video-making to high school kids in San Antonio and film production to college students in Philadelphia. Jen has a MFA in Film and Media Arts from Temple University. She lives in New York City.