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Recorded Event: UX Immersion 2013 Talks from the conference

Broaden your mobile UX knowledge with practical techniques and proven processes. Designers have a huge challenge in front of them: address the users' growing demand and expectations of exceptional user experience regardless of which mobile device they use. The talks below confront this challenge.

Mobile Flowidity

What You’ll Learn

What’s disruptive to flow in mobile design
Why we should be thinking about experience rather than tasks
How you can make sure your users aren’t losing flow because of things your design forces them to do or not do

Experience Design Mobile Navigation Strategy

April 7, 2013

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Experiencing Delightful Content

What You’ll Learn

Why we need to go beyond the roles of UX Designer or Content Strategist
Who is the best at making their content delightful
Where the world of content strategy is colliding with experience design

Content Strategy Emotional Engagement Experience Design Strategy

April 7, 2013

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The Immobile Web

What You’ll Learn

Today’s TVs, their capabilities, and their design Best Practices
What TVs can teach us about designing for mobile devices—and optimizing inputs, too
Why methods like responsive design aren’t well-suited to TVs
The challenges of building web pages for TVs—and today’s options for overcoming them

Interaction Design Technologies Interface Design

April 7, 2013

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Content in a Zombie Apocalypse

What You’ll Learn

Accommodate a growing number of mobile-only audiences—and how data shows how they behave
Fight the "every mobile user is like me" assumption that plagues mobile design
Make content accessible, navigable, and publish-able across multiple devices
Create a mobile content strategy that works for the people in your organization—and your users, too

Content Strategy Mobile Mobile Web Design Information Design

April 7, 2013

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Using Metaphors to Create Better Personas

What You’ll Learn

Discover why you should use metaphors
Interpret data efficiently
Create personas so they become memorable to your team
Analyze real-world examples of using metaphors for personas

Personas User Research Users

April 7, 2013

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Using Experience Maps to Unite Teams

What You’ll Learn

Visually capture what a holistic experience looks like for your product or service
Highlight the good, bad, and ugly of a user’s journey with your organization
Demystify data visualization so you can fold it into your work
Envision and communicate a more seamless experience for your customers

Design Teams Design Documentation Communicating Design Strategy

April 7, 2013

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Mapping Emotion to Experience

What You’ll Learn

The unconscious side of the user experience
How to map emotion to experience—and work it into your team’s daily practice
Focusing on product design within the context of the customer’s life
Why contextual research doesn’t need to be so hard

Mobile User Engagement User Research

April 7, 2013

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Luke Wroblewski

One Design to Work Everywhere

Luke Wroblewski

What You’ll Learn

The reasons you don’t need separate designs for different devices
A single framework that unifies all the variations in the computing and mobile market
Emerging multi-device design principles, patterns, and considerations
Common questions asked of multi- device designs—and answers, too

Mobile Mobile Web Design Frameworks Interaction Design

April 7, 2013

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