Overcoming the Devastating Impact of Cognitive Load on the User Experience
What You’ll Learn
- Simplify the experience
- Design for maximum visibility
- Overcome choice paralysis
- Match people’s mental models in order to lower cognitive load
Beyond Human Centred Design: Designing for Centaurs Instead
What You’ll Learn
- Understand what it means to think beyond human-centered design
- Get a definition for Centaur Design, and understand why it's important
- Explore the new possibilities for design
Information Architecture for All the Senses
What You’ll Learn
- Consider whether or not designers will exist in the future
- Understand why exploring complex problems trumps adopting best practices
- Discover how designers engage with problems and issues around them
Ends: Why We Overlook Endings and Why We Shouldn't
What You’ll Learn
- The opportunities for brands to own the entire lifecycle from onboarding through offboarding
- What a good closure experience looks like
- Bringing these best practices in creating closure for your team
Encouraging Clicks
What You’ll Learn
- The unexpected costs of dark pattern tactics
- How cognitive load, or brain strain, influences a user’s experience
- The role of the UX designer in setting user expectations
Voice Application Product Strategy
What You’ll Learn
- The process of user adoption for new voice application technology
- The challenges of voice application technology and interactions
- The guiding principles to bridge the communication gap from person to person to person to entity
Designing Dialogue: an Intro to VUI Design
A new frontier is opening up in UX design: voice! Products like Amazon's Echo and Google Home offer designers a new place to play, and new skills to learn. If GUI design is 80% design and 20% testing, VUI is 20% design and 80% testing. In this 90-minute seminar, learn about the design process, get busy crafting dialogue, and learn some fundamental principles. You'll see just how different the design methods are, and what the 'Wizard of Oz' testing method is. Come find your inner bot!
This is a tried and tested, fun, practical seminar. You'll learn:
• Fundamental concepts of VUI (it's all about error-handling!)
• How VUI design differs from GUI design
• How to create sample dialogue and test your ideas
• Process overview
Service Design for the Public Sector: A Case Study
What You’ll Learn
- Hear a real world application of service design principles that improved a public service
- Learn how process and user-centered practices focused a team to find the right solution across a web of connected dependencies
- Find out how a big legacy system challenge was solved by a low-tech solution
- Explore creative ways to apply service design practices to big problems within a system
Affordance 101: From Things to Screens to Things
What You’ll Learn
- Effectively define affordance and its importance
- Distinguish between affordance and signifiers
- Recognize how technology affects affordances and signifiers
- Use signifiers to clarify your design for your users
Friction, More or Less
What You’ll Learn
- Discover how friction changes our behavior
- Find adverse friction and determine the best way to remove it
- Consider using good friction for security, certainty, and learning
- Examine the types of friction that don’t require product changes
Onboarding for the Long Run
What You’ll Learn
- Create experiences that extend beyond your customer’s “first-run” interaction with the product
- Develop a toolkit for onboarding
- Build a design system around onboarding
Understanding the Happy Path of Agentive Technologies
What You’ll Learn
- Understand agentive technology and how it can shape your work
- Learn the use cases involved in setting up an agent for use
- Plan for the user interactions that take place while the agent is working
Unintuitive and Insecure: Fixing the Failures of Authentication UX
What You’ll Learn
- Understand security without frustration
- Discover Amazon’s multi-state security model that reduces fraud and makes money
- Learn how to keep the Paranoids at bay without degrading the user experience
Building Consensus by Mapping Experiences
What You’ll Learn
- Get practical advice on how mapping experiences can lead to strategic conversations in your organization
- Learn specific techniques that you can use to facilitate design conversations with business leaders
- Gain advice on how to leverage your design skills to influence business strategy and change organizations
Finding The Narrative In Numbers: Making The Most of Metrics
What You’ll Learn
- Understand relevant metrics you define to inform your decisions, based on customer usage
- Get actionable user behavior metrics that are comparative to your work
- Learn the craft of storytelling with words, pictures, and numbers
Shaping Behavior, By Design
What You’ll Learn
- Understand the whys and hows that drive behavior
- Discover the importance of engaging with users at the behavioral level
- Learn how to close the feedback loop on your designs; making, testing, iterating, and learning.
- Get prototyping options to observe and elicit behaviors
Scaling Lean: Project, Program, Portfolio
What You’ll Learn
- Understand objectives and key results (OKRs) that keep the customer at the center of the conversation, at all levels of your organization
- Get four principles to stay customer-centric and evidence-based as teams and companies grow
- Learn how to lead growing teams who are interested in working in a Lean/Agile way
- Discover why there is no silver bullet to scaling Lean/Agile practices
Motion In Design Systems: Animation, Style Guides, and the Design Process
What You’ll Learn
- Understand ways to improve communication around your interface animations
- Get available prototyping tools, and how to assess their pros and cons
- Learn how to articulate the goal or problem that your prototype addresses
Designing Agentive Technology: AI That Works for People
Advances in narrow artificial intelligence make possible agentive systems, which do things directly for their users in custom ways users want them done. (A simple example is an automatic pet feeder.) These technologies deliver on the promise of user-centered design more than ever before, but present fresh challenges in understanding their unique promises (say, time savings), pitfalls (say, risk of losing skills), and requirements (say, describing complex goals explicitly). Join Chris Noessel as he discusses this emerging practice, detailed in his forthcoming book Designing Agentive Technology: AI That Works for People, sharing lots of examples that bring it to life.
Wearable tech: It's not what you wear, it's how you wear it
After a few years of frantic deployment of wearables, the hype has cooled and the reality is: most of those devices didn't tap the very real potential of wearable tech. Why do so many wearables suck, and how can we do better? Author and strategist Liza Kindred’s 20-year career in fashion and technology has explored both the challenges and benefits of (literally) weaving tech into our lives. She’ll offer a host of practical examples that illustrate an eye-opening framework of values to guide us in how we make and use new technology, with wearables as the lens.
The UX of Predictive Behavior for the Internet of Things
This talk will lay out the challenges and point to some potential approaches for the user experience design of dynamic, adaptive, predictive devices (such as the Nest Thermostat, the Amazon Echo, the Edyn water monitor, etc.) that use machine learning to create predictive models of people and sensors. The Internet of Things promises that by analyzing data from many IoT devices our experience of the world becomes better and more efficient. The environment predicts our behavior, anticipates problems, and intercepts them before they occur. The notion is seductive: an espresso machine that starts a fresh latte as you’re thinking it’s a good time for coffee; office lights that dim when it’s sunny and power is cheap. However, we don’t have good examples for designing user experiences of predictive analytics. Attendees will see examples of several different systems and leave with a list of UX challenges to creating behavioral systems, along with potential approaches to addressing those challenges.
Designing Conversations
Is it true that the next generation of user interfaces are conversational interfaces? This presentation looks beyond the hype to examine why conversational interfaces offer new opportunities for swifter more satisfying interaction. It also shines a light on some of the pitfalls into which conversational interfaces can easily fall. It unpacks the psychology of human conversation and shows how you can turn this into design principles for more satisfying user experiences–whether you’re building a conversational user interface or a standard touch UI.
Using Light, Sound and Motion in Your Design Palette
We are entering a time when automated, robotic products are becoming a day-to-day reality. The combination of affordable sensors, advances in robotics, and home network availability has enabled a new type of sophisticated smart object to enter our world in almost every aspect of daily life such as cooking, cleaning, entertainment, transportation, security and hygiene, to name a few. In this talk, product designer Carla Diana will provide a lively overview of the landscape of smart objects that exist today along with an exploration of the potential for new objects to be designed for the near future. She will discuss how holistic design methods using light, sound and motion can be used to build engaging product experiences that fully embrace the rich relationships among people, objects, and information. This talk will highlight ways to envision product experiences, followed by a discussion of design methodologies that can be used to explore and quickly iterate through ideas that arrive at human-centered concepts built around a specific product behaviors.
Ethics for the AI Age
Over the next two decades, connected products will demand an unprecedented amount of user trust. Technologists and designers will ask the public for yet more of their attention, more of their data, more of their lives. AIs will know users’ deepest secrets. Co-operating devices will automate security and safety. Autonomous vehicles will even make life-or-death decisions for passengers. But ours is an industry still unwilling to grapple with the ethical, social, and political angles of this future. We mistakenly believe that technology is neutral; that mere objects cannot have moral relevance. And so we make embarrassing blunders—racist chatbots, manipulative research, privacy violations—that undermine trust and harm those we should help. This is a dangerous trajectory. We urgently need a deeper ethical dialogue about emerging technology, and interaction design’s role within it.
Designing Motivational Interventions
What You’ll Learn
- What is behavior change design and how is it different from traditional UX?
- How can we influence behavior in digital interventions?
- What is the process for behavior change design?
- How do we know that digital interventions work?
Onboarding for Behavior Change
What You’ll Learn
- Increase Product Adoption Rates
- Onboarding Design Best Practices
How to Improve Your Product Design with Game Thinking
What You’ll Learn
- Create An Experience That Evolves Over Time
- Find The Fun In Your Core Loop
- Connect With Your Super Fans
- Build Your Roadmap With Game Thinking
Beyond the UX Tipping Point
What You’ll Learn
- Which path organizations take to become design-infused
- How a centralized UX team is a stepping stone to a more UX capable organization
- Why the market needs to demand a better experience before it will matter
- What your organization will need to do to cross the UX Tipping Point
Your Product Idea Is Great. But Who Cares?
What You’ll Learn
- How to identify your customers—and their needs
- Ways to define the experience that will get those customers to buy—or use—your product
- How context is critical in building the most relevant UX
- Biological principles that assist in the design of products for the human state, not the tech state
Turbocharge Your Product Design With Game Thinking
What You’ll Learn
- How to identify the right people to test early versions of your product
- Ways to transform customer research insights into design-ready Job Stories
- How to use 4-stage Customer Narratives to design experiences that evolve over time
- Core Loops that build skills and promote learning for long term user engagement
Crushing Enterprise App Navigation Issues
What You’ll Learn
- How to start redesigning your navigation
- Why it’s a mistake to design navigation before you tackle the individual screens
- How enterprise navigation differs from other apps and websites—and why that matters
- Which widgets and controls solve the problems of enterprise app navigation best—and why
Change the Story—and the Conversation
What You’ll Learn
- Why the right kind of conversations are the key to culture change
- How to use “dialog interviews” to gain understanding and build relationships
- How to gather teams with real legitimacy and affect your organization’s driving stories
- How to reach consensus on what to make, what’s good, and where you’re going
Practical Creativity
What You’ll Learn
- What practical creativity is—and how it can help you design better products
- How to use creativity to solve problems
- What to do when your creative well runs dry
- How to be creative on command
Shaping Behavior, by Design
What You’ll Learn
- How to reframe the way you think about products and services in people’s lives
- Which interaction design principles support other “new age” products and services
- How to make the connection between behavior and design
- How to incorporate prototyping and “making” throughout the entire design process
Features of Highly
Effective Forms
What You’ll Learn
- Design And Build Effective Forms
- Increase Completion Rates
Agentive Technology
What You’ll Learn
- Narrow A.I. and Agentive Technologies
- Designing For Complexity
Timeless Interaction Patterns
What You’ll Learn
- Why Interaction Matters
- Fundamentals of Filtering Information
Coding Prototypes, Even if You’ve Never Tried
What You’ll Learn
- The Why of jQuery Mobile
- The Accessibility of jQuery Mobile
- The Value of jQuery Mobile
What Video Games Teach Us About UX
What You’ll Learn
- The value of writing real content before there’s an interface
- Why voice and tone at each interaction is vital to engagement
- The broad-to-narrow flow for introducing users to new content or interactions
- How to apply content-first UX design and contextual learning
Let’s Talk About Responsive Images and Performance
What You’ll Learn
- Make image strategy a part of your content strategy
- Create a performance budget to help shape your site experience
- Load different images depending on your customer’s screen size
- Examine creative solutions to reduce image load implementation on the web
Explore the Possibilities of Ultra-Contextual Design
What You’ll Learn
- Establish context for user experiences via empathy map
- Evaluate whether sensor-informed context makes sense for your users
- Use journey maps to drive sensor-informed context
- Ask for more data without alienating users
There Are No Buts in Progressive Enhancement
What You’ll Learn
- A comprehensive overview of the devices people are using
- A more precise definition of “smartphone”
- A framework to see experiences as a continuum
- A game plan to increase the accessibility and availability of your projects
When Responsive Web Design Meets the Real World
What You’ll Learn
- There is no connection between form factor and input
- We can’t detect input until someone uses it
- Aiming for “touch” as the input is a good starting point
- Designing for user needs and usage works across form factors
Rethinking Mobile Tutorials
What You’ll Learn
- How to use five simple principles to build effective tutorials
- Why sexy designs and feature-driven bells and whistles leave your users feeling unsatisfied and underserved
- Why it’s futile to tack on a tutorial after the fact, and how to use terminology and statistics to sell stakeholders on effective designs right from the start
- How to use “first time through” experiences to drive the overall voice and style of your app
The Architecture of Understanding
What You’ll Learn
- Context and Coordination—How do we design for experiences that span people, artifacts, and environments?
- Connected Devices—Disruptive experiences will get devices and sensors to talk seamlessly to each other. What’s needed to design for these devices?
- Interaction Techniques—What are interaction patterns universally present in GUIs, touchscreens, wearables, and whatever the future throws at us? And how do these interactions lead to understanding?
What Video Games Teach Us about UX
What You’ll Learn
- The value of writing real content before there’s an interface
- Why voice and tone at each interaction is vital to engagement
- The broad-to-narrow flow for introducing users to new content or interactions
- How to apply Content-first UX Design and Contextual Learning
Screen Time: Multi-Device Design
What You’ll Learn
- Why understanding screens—their sizes, input types, and modes of use—is necessary before designing for them
- Why awareness of big picture trends—like high resolution and widescreen—is important to content quality and layout
- How to manage thorny issues like “the fold” using vertical media queries
- How to account for multiple input types like mouse cursor, keyboard, and touch
- How to take into account different user postures, viewing distances, and environments in your designs
Content-first UX Design: What Video Games Teach Us About UX
What You’ll Learn
- Video Game Design
- Content-first UX Design
- Contextual Learning
- Flipping our Paradigm
Adapting to Different Forms of Input
What You’ll Learn
- There is no connection between form factor and input
- We can’t detect input until someone uses it
- Aiming for “touch” as the input is a good starting point
- Designing for user needs and usage works across form factors
Responsive Web Design Workflow
What You’ll Learn
- Start with the content
- Establish UX flows and styles in text
- Create and present web-based mockups
- Keep styles in-check
Designing Across Devices with Progressive Enhancement
What You’ll Learn
- Create experiences without technological constraints
- Stop assuming users are just like you
- Make a content-first approach work
- Establish a solid strategy for planning
Dig into Tiny Design Details
What You’ll Learn
- A structure to follow for using triggers to initiate microinteractions
- Rules to follow about what can and can’t be done
- An understanding of the rules, loops, and modes that affect UX
- Techniques to bring data forward, prevent user error, and speak human
Designing for Micro-moments
What You’ll Learn
- Design interactions from conversations
- Focus on “how” rather than “what”
- Integrate micro-moments by starting your process from the bottom up
The Immobile Web
What You’ll Learn
- Today’s TVs, their capabilities, and their design Best Practices
- What TVs can teach us about designing for mobile devices—and optimizing inputs, too
- Why methods like responsive design aren’t well-suited to TVs
- The challenges of building web pages for TVs—and today’s options for overcoming them
One Design to Work Everywhere
What You’ll Learn
- The reasons you don’t need separate designs for different devices
- A single framework that unifies all the variations in the computing and mobile market
- Emerging multi-device design principles, patterns, and considerations
- Common questions asked of multi- device designs—and answers, too
Sketching for Understanding
What You’ll Learn
- Get started with sketching basics
- Critique in a way that brings out the best in everyone’s sketches
- Plan a collaborative Design Studio
- Run a productive Design Studio
Organizing Mobile Web Experiences
What You’ll Learn
- How to organize your content and services for mobile users
- Why you should design for content first, navigation second
- Effective ways to layout navigation menus on mobile screens
- How to choose between multi-device design solutions like responsive design & device experiences
Accessibility as a Design Tool
What You’ll Learn
- Integrate accessibility into your process
- Identify design problems earlier
- Look to the extremes for your design
- Encourage a frictionless flow
Solutions for A World of Countless Devices
What You’ll Learn
- Dig into responsive web design
- Consider the angle of view
- Handle touch events and hover
- Create within Carrier Controlled Constraints
The Three Levels of Happy Design
What You’ll Learn
- Design for the overall feeling rather than single interactions
- Decide which actions to take when designing for pleasure, flow, or meaning
- Create design principles based on the properties of the framework
- Measure users’ emotional reactions to designs
First-Person User Interfaces
What You’ll Learn
- The evolution of user interfaces—from punch cards to GUIs, NUIs, and now FPUIs
- The power of navigating space and augmenting your immediate surroundings
- Apps that interact with nearby objects, locations, and people
- Components and structures used to create first-person apps
Prototyping a Responsive Design
What You’ll Learn
- Create working prototypes for multiple screens
- Show the client what they are getting and how it will work
- Reduce misfires between design and development
- Make prototyping a part of the design process
Mobile-First Responsive Design
What You’ll Learn
- Jump into responsive design for mobile
- Clean out your closet
- Make designs load faster on mobile devices
- Optimize your images for mobile viewing
Designing for Rating & Reviews
What You’ll Learn
- Consider ratings and reviews within the context of your goals
- Choose rating systems that encourage engagement
- Avoid common implementation mistakes
- Analyze results and communicate them to teams
UX Design in the Mobile Frontier
What You’ll Learn
- Understand the landscape of our Brave NUI World
- Consider continuity in your mobile experience design
- Achieve comfortable computing beyond the desktop
Designing UIs with jQuery
What You’ll Learn
- The basics of JavaScript and jQuery
- How to take advantage of advanced JavaScript concepts, like functions and objects
- Simple techniques for creating UI animations in jQuery
- Using jQuery UI to create tabbed panels, date pickers, and other UI elements
The Mobile Frontier
What You’ll Learn
- How to think about and create experiences that span and scale across multiple devices
- Where natural UIs go beyond what we can do with traditional graphical UIs
- Ways to traverse the chasm between gestures and mouse-based interactions
- Moving from efficiency and tasks towards providing a sense of comfort and connection
Start Full Screen: Organize, Communicate, & Annotate HTML Prototypes
What You’ll Learn
- Build HTML prototypes and organize them systematically
- Break designs into small, reusable components
- Use an HTML prototype to communicate an entire experience
- Annotate and collaborate using basic markup
Designing Effective Surveys
What You’ll Learn
- Entice site visitors to participate in surveys
- Get users to engage with your questions
- Help your users answer questions accurately
- Deliver survey feedback to stakeholders
Designing Dashboards: The Do’s, Don’ts, and D’ohs!
What You’ll Learn
- Determine what’s succeeding or failing in your dashboard
- Learn to look at dashboards in a new light
- Prevent interaction pitfalls by focusing on tasks
- Design customizable dashboards that don’t suck
Lean UX: Getting Out of the Deliverables Business
What You’ll Learn
- Work faster, smarter, and happier with lean UX
- Emphasize experiences over deliverables
- Understand what to expect when integrating Lean UX into your processes
- Know which 5 Lean UX tools you should start using today
Good Design Faster
What You’ll Learn
- Liberate yourself (and your team) from seemingly endless design processes.
- Iterate quickly on constructive input to achieve approvals faster and earlier.
- Create more meaningful designs by starting with low-fidelity visuals.
- Hear “no” as an opportunity to learn and strengthen your work.
Input: Moving Beyond Forms
What You’ll Learn
- Elevate mobile alongside — or above — your traditional web design.
- Discuss the value of mobile in ways your boss will understand.
- Disrupt the native app bias by exploring mobile web opportunities.
- Design powerful experiences using simple, tactile and gesture interactions.
Designing Rich Interactive Experiences
What You’ll Learn
- Build smart user interfaces that are driven by content, controls, or data.
- Break up IA while achieving seamless flows and intuitive interactivity.
- Improve animations by focusing on what can be simplified rather than added.
- Create meaningful experiences by using standard design patterns in elegant ways.
CSS3 Tips & Techniques for Designers
What You’ll Learn
- Simplify your life with CSS3 selectors and transition effects
- Take advantage of pseudo-elements for styling
- Uncover less common techniques for common properties
- Enhance your designs with backgrounds, borders and masking
The Truth about Ajax and Accessibility
What You’ll Learn
- “So you’re telling us Ajax can be used to make things MORE accessible?”
- Real World Solutions for Real World Problems
- Principles, Techniques, and Testing will Clear the Path
- Avoid Common Traps
Ajax: Tips, Tricks, & Avoiding the Pitfalls
What You’ll Learn
- Improve your current use of Ajax to improve user experience
- Recognize when and where to put Ajax in to play, and best practices for doing so
- Understand why you shouldn’t just put Ajax everywhere in your design
Answered! Your Top Questions on Web Form Design
What You’ll Learn
- Create a form length that captures all the information you need without alienating your users
- Make the right choice when selecting buttons or links to guide your users' actions
- Help your users take the correct form path, and avoid obstacles in completing it
Designing Humanity into your products
What You’ll Learn
- Avoid the formal tone, creating an imbalance of power in the company-to-customer relationship
- Take a step forward, creating slack in your relationship with customers, and learn why that’s key in having a solid brand
- Show customers there are real people looking out for them, making the products they use
- Be the most human when your customers are the most challenged and need the most help
Web Anatomy: Effective Interaction Design with Frameworks
What You’ll Learn
- Identify, take apart, and use framework patterns, to easily create a usable design
- Spot common frameworks, and make sure you have the necessary elements
- Augment frameworks, to collect new and innovative approaches to complex design challenges
- Quickly isolate areas where innovation will pay off to jump start your design process
Designing Better Navigation for Web Applications
What You’ll Learn
- Step back and see global navigation as a separate application with its own needs and constraints
- Identify common mistakes in tab, menu, and tree-based navigation systems that you can avoid
- Design liberating and powerful applications without designing global navigation first, leading to a better application design and a better global navigation design
- Use Hub Diagrams to create an overview of your navigation system that works the way your users think
Designing for Sign-up
What You’ll Learn
- Create Immediate Engagement
- Provide Levels of Description
- Leverage Social Influence
Galleries: The Hardest Working Pages on Your Site
What You’ll Learn
- Utilize the Scent of Information to ensure the user’s trigger words are present
- Understand how galleries help users make confident choices
- Identify the key elements that search result pages borrow from the average gallery (and what makes them different)
- Use strategies for ordering links for easy findability. (Hint: Alphabetical order isn’t one of them!)
- Know when images help and when they get in the way
- Understand how dynamic Ajax elements can help or hinder a user finding what to click on
- Take advantage of when users are scanning and when they are reading
The Scent of a Web Page: The Five Types of Navigation Pages
What You’ll Learn
- The Home Page
- Content Pages
- Gallery Pages
- Department Pages
- Store Pages
The Scent of Information: Getting Users to Their Content
What You’ll Learn
- The Problem with Navigation Panels
- Design Factors that Block Scent
- An Introduction to Scent
- Longer is Better
- The Scent of Graphics
Paper Prototyping: Streamlining the User-Centered Design Process
What You’ll Learn
- The importance of early feedback in the design process
- How to create a paper prototype and who should be involved in the creation process
- When it is most beneficial for your design team to use paper prototyping and what kinds of interfaces can be prototyped
- When images help and when they get in the way
- How paper prototyping is related to usability testing and what paper prototyping will and will not find when conducting a usability test
- How to facilitate a paper prototype usability test, from room set-up to reporting test results