When it comes to explaining an interaction, what’s better than showing someone exactly what you are imagining? Dig into prototyping -- from low-fidelity paper sketches through HTML and CSS-based experiences -- that help teams and clients clearly understand your vision.

Headshot of Braden Kowitz
Braden Kowitz

Designing for Startups

Most startup designers focus on delighting customers with how their products look and feel. But if a product isn’t solving a problem or meeting a need, customers won’t care how pretty it is. So, how can design be used to help shape the core of products? And how can designers convince their teams to let them go beyond visual design?

Braden Kowitz will share his insights into what startups really need from designers, as well as his team’s “Design Sprint” process for rapid prototyping. You’ll learn how user research lets you move faster and take more risks. How to work at the right level of fidelity. And how ugly things can lead to great design.

Headshot of Nathan Curtis
Nathan Curtis

From PDFs to HTML Prototypes

You’ll learn…

  • Understand how and when HTML prototypes can fit into your design process
  • Honestly assess your front-end coding skills and how you can progressively enrich your capabilities to make valuable contributions
  • Recognize what you really need to prototype, balance it against other artifacts you’re creating, and identify when you’re spinning out of control
  • Understand why in most successful projects, it’s not about the skills or deliverable, but about the process and collaboration with your teammates and stakeholders
Headshot of Carolyn Snyder
Carolyn Snyder

Paper Prototyping: Streamlining the User-Centered Design Process

You’ll learn…

  • The importance of early feedback in the design process
  • How to create a paper prototype and who should be involved in the creation process
  • When it is most beneficial for your design team to use paper prototyping and what kinds of interfaces can be prototyped
  • When images help and when they get in the way
  • How paper prototyping is related to usability testing and what paper prototyping will and will not find when conducting a usability test
  • How to facilitate a paper prototype usability test, from room set-up to reporting test results